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What is self-service business intelligence?

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What is self-service business intelligence?

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Self-Service Business Intelligence (SSBI)

  • SSBI is an approach to data analytics that enables business users to filter, segment, and, analyze their data, without the in-depth technical knowledge in statistical analysis, business intelligence (BI).
  • SSBI has made it easier for end-users to access their data and create various visuals to get better business insights.
  • Anybody who has a basic understanding of the data can create reports to build intuitive and shareable dashboards.
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