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How will you determine if a link is a bad link?

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Bad links are usually –

  • Links from a low-authority or questionable domain
  • Pointing to irrelevant context and/or source
  • Links embedded in the suspiciously keyword-matched anchor text
  • Links pointing to a link exchanges
  • Repetitive links
  • Link from same anchor texts from different websites
  • Links from sites not indexed by Google
  • Spam links
  • Paid links

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