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What is the difference between Business analysis and Business Analytics?

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The key difference between Business analysis and Business analytics is the first one is more functions and process related whereas the second one is data related.

Business analysis – recognizes business needs and determine the solutions to that problems. Tools and techniques like SWOT, PESTEL, CATWOE, MOST, FIVE WHY, etc. are used for business analysis.

Business analytics – handles data and analyze data to get insights into a business. Finally, it generates reports. Mainly four types of business analytics are used, and they are – descriptive analytics, decisive analytics, prescriptive analytics, and predictive analytics Tools and technologies like Big data, BI is used for this purpose.

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